Nine Things I Learned from the Ninth Dad 2.0!

Nine Things I Learned from the Ninth Dad 2.0! — Casey with Canadian Chips
When you go to Dad 2, come bearing gifts!

The Dad 2.0 Summit is a different kind of conference. Sure, it has many of the moving parts that make a conference a conference, but they all come with a twist that makes them unique. Sponsor presentations like the man who understood how divorce and being there for his daughters made him a better Dad, or the company whose creative director went undercover as a teenage girl to ferret out sexual predators online. Fathers who’d take the stage and share what it’s like to lose a wife to cancer or the things they discover as they think about their children and the lives they lead. Each time someone spoke, it peeled back another layer, leaving hundreds of Dads forever changed by the time they found their ways back home.

But then, one might argue it’s a bit masochistic. That we convened from clear across the continent to face the parts of ourselves we couldn’t share in our everyday lives, and the demons we never seem to shake. That we come out knowing more of the things that go “bump” in the night and the dangers around each corner if we lose sight of our kids for a second. Why would anyone in their right minds want to subject themselves to this?

Because we must. Because it’s all important. And because if we dads with the platforms to share messages to the people who need them most can do a little more today than we could with what we had before Dad 2.0, then why would we not?

Let me show you a little of what Dad 2.0‘s all about.

COMING RIGHT UP: Getting My Learn on at #TheArtOf Marketing!

The promotional image for The Art of Marketing, June 6, 2013 in Toronto.

What I’ve learned from the years of social media so far is that a ton of people are faking it ’til they make it, and unfortunately we eat it right up!

These days, almost everyone and their grandmother is an “expert”. The Internet’s been flooded with experts, gurus, ninjas, advocates, influencers, early adopters, grand poobahs, and whatever other titles people want to give themselves.

So after far too much time (and money) invested in everything from eBooks and videos to online courses and weekly webinars, I’ve become pretty adept at knowing the real deal when I see it.

And The Art of… learning series never disappoints.

With two of these sessions under my belt already (The Art of Marketing in 2011 and The Art of Leadership in 2012), I’ve seen some great speakers sharing their experience and insights on-stage, such as Gary Vaynerchuk, Marcus Buckingham and Guy Kawasaki. I’ve learned about what it takes to capture an audience’s attention; how to really benefit from a good analytics strategy; how to best engage with introverts (as I’m on the other end of the spectrum altogether) — I haven’t yet been able to apply everything that I’ve learned simply because there’s been so much information.

The big draw this year is Biz Stone. Yes, that Biz Stone. Yes, the co-founder of Twitter Biz Stone, headlining with a talk called Things a Little Bird Told Me: Simple Lessons About Business, Life, Service & Creativity!

The other speakers are nothing to sneeze at, either:

  • Seth Godin – New York Times Bestselling Author, Purple Cow, Tribes, Poke the Box & Linchpin (this man is renowned in the blogging community!)
  • Charles Duhigg – New York Times Investigative Reporter & Bestselling Author, The Power of Habit
  • Jonah Berger – Professor of Viral Marketing at University of Pennsylvania and Author of Contagious: Why Things Catch On
  • David Usher – Juno Award Winning Musician & Creativity Expert (remember Moist???)

So if you want to join me and get your learn on, you can take advantage of their TWITTERFAN promo code at http://email.theartof.com/KT13/TWITTERFAN/ and save $50 off of your ticket, or $100 off if you can find some friends to go with and buy 3 or more tickets at once!

Do it. It just might change your life!

–case p.

[Disclaimer: I got a free ticket to The Art of Marketing 2013 in Toronto in exchange for some promotion, which is awesome because I would’ve fought to include it in my learning budget anyway!]