Beyond Blogging #1—The New Storytelling

You know what happens when you sit down and really take stock of the tools and resources you’ve amassed in your quest to become a better blogger?

You suddenly realize you’ve been making things harder for yourself than you needed to.

What’s in a Logo?

Last updated on January 29th, 2013 at 01:38 pm

A logo should represent who you are and what you’re all about. It should be instantly recognizable, and where possible, easy to reproduce.

I’ve been tinkering around with one for myself for a long time, but I’ve yet to find one that screams “Casey!”

With all the trouble and toiling I’ve gone through so far, this is the best I could come up with:

The 2011 logo for Casey Palmer
A logo in need of updating and refreshing...

If you don’t see it all, it’s my initials—CEP—in a tree shape. Sarah best pointed it out to me, though —

“It doesn’t mean anything!”

Completely true. Other than looking logo-esque, it has little to do with me. My life has nothing to do with trees, and all it is then is a symbol. Of nothing.

So it’s back to the drawing board, trying to find something that screams “Casey Palmer”.

I’ll let you know when I figure out what it is.

–case p.

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